On Thursday, April 22, José Koechlin, President of the National Chamber of Tourism – CANATUR, and Anton Willems, CEO of Profonanpe, met to join efforts to promote collaboration between both entities to impact the areas of influence of tourism activities, designing joint initiatives and seeking financing for their implementation.
As part of the organization of the XXV RedLAC Congress 2023, the importance of carefully selecting a strategic venue has been recognized, given that this congress annually brings together leading environmental funds, international cooperation agencies, and the public sector. Furthermore, it aims to continue strengthening Peru's international profile as a key ally in implementing the regional environmental agenda and as an attractive tourist destination that promotes nature conservation and the sustainability of life.
Given that Cusco is home to several globally significant protected natural areas, including the Historic Sanctuary of Machu Picchu, this city has been chosen as the main venue to address key aspects of the sustainable management of these areas in Latin America and the Caribbean. Profonanpe's experience in channeling and managing financial resources, in close collaboration with the National Service of Natural Protected Areas (SERNANP), will serve as a starting point for knowledge sharing.
This agreement will enable the development of joint initiatives that promote sustainability throughout the tourism sector's value chain. This includes organizing conferences, forums, and awareness programs, as well as designing technical assistance and training programs to boost human capital development in the areas involved. Furthermore, it will foster the exchange of valuable information between the parties and seek funding to generate an impact in the areas affected by the joint activities.

ABOUT REDLAC 2023:
Within the framework of the relaunch of the country's image and economic reactivation as part of Profonanpe's 30th anniversary and the 25th anniversary of the Latin American and Caribbean Network of Environmental Funds (RedLAC) – this year the city of Cusco has been chosen to host the XXV International Congress of the Latin American and Caribbean Network of Environmental Funds (RedLAC) Cusco – Peru, which annually brings together 27 delegations from 19 countries to exchange ideas on the unique opportunities for participation and learning among its member funds, strategic partners, cooperating entities, impact investors, government representatives and the global conservation finance community, with the aim of addressing relevant environmental issues in the community and sharing the added value of Conservation Trust Funds in achieving global conservation goals.
The event will be held in person in the city of Cusco, from Monday, October 23rd to Thursday, October 26th. During the four days of discussions, participants will delve into the progress and challenges related to new financing mechanisms, biodiversity conservation, impact monitoring and evaluation, knowledge management, engagement with Indigenous communities, and communications. Additionally, on the fourth day, a guided tour of the Historic Sanctuary of Machu Picchu will be offered by the National Service of Natural Protected Areas (SERNANP).